Categories: Innovation Games, Andrea Simon, Emerging Trends, Change Management, Financial Services
If younger Gen X and Gen Y consumers could create their own “bank of the future” time machine to help guide them through their increasingly complex financial decisions, what would they create? How would that differ from bankers’ ideas? More technology? More mobile apps? More integrated asset management?
Categories: Innovation Games, Andrea Simon, Business Anthropology, Emerging Trends, Change Management, Financial Services
If Gen-X and Gen-Y consumers could create their own “bank of the future,” what would they create? And how would that differ from what banks think?
Categories: Innovation Games, Andrea Simon, Business Anthropology, Emerging Trends, Change Management, Financial Services
“What Gen-X And Gen-Y Really Think About Banks,” a groundbreaking article by Andrea Simon, Ph.D., principal and founder of Simon Associates Management Consultants (SAMC), was published today by The Financial Brand. A business anthropologist, Dr. Simon specializes in helping companies that want or need to change. Excerpts from the article are included below.
