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Business Change Management

Business Change Management

Great News! On The Brink Named 7th Best Book On Corporate Innovation

On Aug 8, 2018 8:34:20 AM

/ Andrea Simon

Categories: Business Anthropology, Corporate Anthropology, business innovation

Want to read one of the best books on corporate innovation? Pick up mine!

I just got some great news that I wanted to share with you right away. Fupping.com has recently named my book "On the Brink: A Fresh Lens to Take Your Business to New Heights" to its list of 9 Best Books To Read On Corporate Innovation. "On the Brink" comes in at #7! 

I guess I shouldn't be surprised, as it's a book all about using the tools and methods of anthropology to step out and see your organization with fresh eyes, then turning these observations into innovations. And corporation innovation is the focus of Fupping's Top 9 list. Here's how Fupping describes it:

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Entrepreneurs: Focus On Unmet Needs Through Visual Exploration

On Mar 27, 2018 6:00:00 AM

/ Andrea Simon

Categories: Entrepreneurs, Corporate Anthropology, business growth strategies, anthropology tool kit, change

 

If you are an emerging entrepreneur searching for a big idea or a budding business owner building your new enterprise, you are probably great at seeing things with fresh eyes. You know that people are waiting for new solutions to their recurring problems.

Maybe they are struggling with a problem for which they have still not found the right answer. Maybe your partners and suppliers have pain points dealing with your processes and systems. Or, maybe your own employees might be struggling with company practices that aren’t working. 

Whatever the situation, people need some great entrepreneur to see things with fresh eyesand bring them the help they need! 

It isn't more of the same, cheaper.

Whether it is the needs of a new customer you want to serve, or the challenges of your staff with your business model design, or the irritated supplier who wants you to get it right, you have some work to do.

But before you can solve your customers' and employees' issues and improve the situation, you need to know how they really “feel.” What are their thoughts? Their opinions? What changes do they hope to see? Which of your products or services do they wish were different? How do they solve their problems now? Do they decide to use competitors' products?

To answer all these questions, you need to go to the source. Please don't just ask them! Go Exploring!

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How Anthropology Can Save Your Business

On Dec 5, 2017 7:00:00 AM

/ Andrea Simon

Categories: Business Anthropology, Corporate Anthropology, anthropology

The reason I love anthropology is because it teaches you to see, feel and think in new ways so you can successfully adapt to change. These days, it’s not the strongest or smartest who will survive—it’s the most adaptive. Nowhere is this more apparent than in the business world, where anthropology is beginning to play an enormous role. Indeed, when anthropology is applied to companies, truly amazing things happen!

This week's Top Picks:
4 ways to learn about anthropology's massive impact on business

Corporate anthropologists are finding that people know all too well the challenges of building and sustaining a business, especially in these fast-changing times. What they need is a new toolkit, an anthropologist's toolkit, because what worked in the past isn't working today. Opening your eyes to the possibilities that are all around you is at the heart of how anthropology can help revitalize a business. Check out the 4 resources below and let me know if lessons learned can help your business. Enjoy!

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Are You Ready to Find Your Blue Ocean® And Get Growing?

On Oct 17, 2017 1:02:00 PM

/ Andrea Simon

Categories: Blue Ocean, Corporate Anthropology, business growth strategies

At Simon Associates Management Consultants, we have led over 300 workshops and dozens of client engagements to help companies “see, feel and think” with fresh eyes—so they can step out of their current mindset and see new opportunities.

Recently, we presented the workshop “Who will be your customer in 3 years? Maybe they are all around you?” to a group of mid-market CEOs who are members of a Vistage International group led by Ozzie GontagA terrific, inspiring coach (and marathon runner), Ozzie reminded me and his members that growing a business means engaging in a daily battle between leading and lagging indicators.

As Ozzie said in his opening remarks, "Every day you have to challenge your assumptions about what makes your business successful today and what will make it sustainable into the future. These are two different questions."

How true! Unfortunately, CEOs of growing companies all too often focus on the past and the present and forget about the future. As Blue Ocean Strategists, our job in these workshops is to open up people's minds to see what is often right in front of them. When they finally "see" the possibilities, it's fantastic, as I describe in my recent Huffington Post article

The essence of Blue Ocean Strategy: finding and then filling unmet needs 

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Andrea and Andrew Simon Take an Anthropological Approach to Help Businesses Soar

On Oct 3, 2017 8:00:00 AM

/ Andrea Simon

Categories: Culture Change, Corporate Anthropology, Blue Ocean Strategy

Andrea and Andrew (more commonly known as Andi and Andy) Simon are no strangers to change. In fact, as culture change experts, change is right up their alley. Recently featured in WAG Magazine, the Yorktown Heights couple are proof positive that change, though hard (and often painful), can be a good thing for individuals and businesses. (Read the full article here.) Specializing in helping businesses take a fresh look at their organizations, the Simons believe that "the way forward is all around you." 

"Our mantra is that we take observations and turn them into innovations,” Andi tells WAG Mag. Earning her Ph.D. in anthropology, then going into academia and banking before founding Simon Associates Management Consultants (SAMC) over 10 years ago, Andi explains that she and Andy "both enjoy working with people. We also are very curious. At times it is hard to help someone see things in new ways, much less change their behavior. Our approach is designed to help us better understand why people do things, then we find ways to help companies take this knowledge and add value innovatively.” 

Turning their clients into explorers

One of the ways the Simons help their clients "see with fresh eyes" is to take them out exploring. Together, they “hang out” and observe customers and non-customers using (or not using) their clients' products or services. They watch what is happening, then find unmet needs to be solved.

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How Corporate Anthropology Can Leave You Questioning Your Herd

On Sep 14, 2017 9:50:00 AM

/ Andrea Simon

Categories: Culture Change, Corporate Anthropology

Just recently, I had the wonderful opportunity to be interviewed by Tamara Kleinberg for Inside LaunchStreet and got to talk about my favorite subject: corporate anthropology! Tamara is a terrific interviewer and asked great questions about anthropology, culture change and what makes humans tick.

We spent a lot of time talking about how we should think of businesses as small scale societies, avoid the challenges of the herd, and turn everyday observations into profound insights. 

Listen to the podcast here:

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Can You See It? The Coming of Age of Corporate Anthropology Is Here.

On Aug 28, 2017 10:00:00 AM

/ Andrea Simon

Categories: Corporate Anthropology

   

This truly is the Coming of Age of Corporate Anthropology. All around us, the number of companies that are employing anthropologists is soaring, as are those that are engaging firms to conduct ethnographic or observational research for them. Another bellwether is Google search, where interest in anthropology-trained culture change experts increased dramatically in 2017, as I report in my recent article in Huffington Post. 

I saw this “coming of age of anthropology” not long ago when I spoke for the second year at the Michigan Colleges Alliance (MCA) Roundtable. Each June, the MCA gathers with its fifteen independent college members and 120 businesses from across Michigan and beyond to think creatively about how higher education needs to change in order to better serve its students, its communities and the businesses and industries that need its talent. In order to provide industry with the new types of employees it needs, colleges and universities need to change their cultures, their purposes and their methods so that their graduates can find good jobs in today’s market and become valuable elements of fast-changing companies. 

Thanks to the great leadership of Bob Bartlett and Karen Mulligan, the MCA convened a number of lecturers who spoke at length about anthropology, sharing how its methods, theory and tools added significant value to their businesses and why other companies should embrace anthropology as well. 

What is corporate anthropology? 

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How Anthropology Can Help Your Business Soar

On Aug 26, 2017 10:00:00 AM

/ Andrea Simon

Categories: Corporate Anthropology, anthropology

 

The reason I love anthropology is because it teaches you to see, feel and think in new ways. These days, it’s no longer the strongest and smartest who will survive  it’s the ones who are the most adaptive. And nowhere is this more apparent than in the business world, as I describe in a recent article I wrote for Quick Base, which you can read here.

Corporate anthropologists, like myself, see the things that are really happening out there in the field, not what business leaders think is going on. We look for the deeper meaning in the interactions that make up people’s lives and the objects they surround themselves with. 

How corporate anthropology can help companies be more competitive

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You Have a New Strategy! How Can You Make it Happen? Part 1

On Apr 8, 2017 10:58:00 AM

/ Andrea Simon

Categories: Change Management, Corporate Anthropology, Corporate Culture


Previously, we wrote about our work with CEOs at ITESM in Mexico. These were 50 very smart, successful business leaders who brought us in to help them find new markets and change their corporate cultures. The real challenge, they told us, was how to change their organizations. There are a number of ways to create a more innovative culture, embed change processes into those old, established ones, and provide more skill-development and confidence so your employees can embrace change. I thought I would share with you some of the things we discussed so you can build your own tool kit for taking the new and making it happen.

Today, in this Part 1 of the discussion, I want to talk about one approach that you might takenamely, to bring in the consultants and let them help you design, develop and implement the new "you." Being management consultants, we often are brought in to do just thatbecome the chief strategists for an organization and help them go through the changes. Yet, we know that it is hard to build a new organization from the outside-in. It doesn't always work well and I want to start this blog with an illustrative case to show you some of the pitfalls that you must anticipate if you are going to use consultants wisely.

This particular client situation was one where those "other" consultants did not achieve the desired results. As a case study, it serves to illustrate how to re-think the best use of outside resources. Use consultants. Let them help your organization develop and implement a change in direction. But make sure those consultants understand how to Engage, Educate and Manage Expectationsthe key to the toolkitamong your own team. 

You may want to get to the toolkit right away so you can start to try this aproach  to take that new strategy and make it happen. Take a look at this webinar before you read furtheror read on!


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Entrepreneurs: Think "Business Culture" First, Not Last!

On Mar 16, 2017 11:07:00 AM

/ Andrea Simon

Categories: Entrepreneurs, Andrea Simon, Culture Change, Corporate Anthropology, Corporate Culture

 

Not long ago, we were working with an entrepreneur who had asked us to evaluate his business in the event marketing industry. While the company was highly creative and doing well, the problems seemed to stem from a recurring pattern of turnover (among the creative leaders, the controller, the new business developers) and workplace disenchantment. People came and went through a proverbial revolving door.

From our client's perspective, the challenge was how to hire the right people to support the company's rapid growth, but we could see that the culture he had created seemed to foster employee disarray. Was the problem in the business segment itself, as the CEO thought? Or was the problem the CEO himself (as we wondered)? Or, perhaps, was it the company's culture? And if so, was this a good time for changing that culture?

Could a little anthropology help build a better corporate culture?

For this particular entrepreneur, culture was an elusive "thing" that he knew he should pay attention to. However, he wasn’t sure what his culture actually was, much less why it would lead to so many people coming and going.

As we began our work with him, we could tell that the problem was a little of everything, which is what an organization's culture is all about. 

Could this business leader address his challenges if he saw them with fresh eyes?

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