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Business Change Management

Business Change Management

How Anthropology Can Save Your Business

On Dec 5, 2017 7:00:00 AM

/ Andrea Simon

Categories: Business Anthropology, Corporate Anthropology, anthropology

The reason I love anthropology is because it teaches you to see, feel and think in new ways so you can successfully adapt to change. These days, it’s not the strongest or smartest who will survive—it’s the most adaptive. Nowhere is this more apparent than in the business world, where anthropology is beginning to play an enormous role. Indeed, when anthropology is applied to companies, truly amazing things happen!

This week's Top Picks:
4 ways to learn about anthropology's massive impact on business

Corporate anthropologists are finding that people know all too well the challenges of building and sustaining a business, especially in these fast-changing times. What they need is a new toolkit, an anthropologist's toolkit, because what worked in the past isn't working today. Opening your eyes to the possibilities that are all around you is at the heart of how anthropology can help revitalize a business. Check out the 4 resources below and let me know if lessons learned can help your business. Enjoy!

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How Anthropology Can Help Your Business Soar

On Aug 26, 2017 10:00:00 AM

/ Andrea Simon

Categories: Corporate Anthropology, anthropology

 

The reason I love anthropology is because it teaches you to see, feel and think in new ways. These days, it’s no longer the strongest and smartest who will survive  it’s the ones who are the most adaptive. And nowhere is this more apparent than in the business world, as I describe in a recent article I wrote for Quick Base, which you can read here.

Corporate anthropologists, like myself, see the things that are really happening out there in the field, not what business leaders think is going on. We look for the deeper meaning in the interactions that make up people’s lives and the objects they surround themselves with. 

How corporate anthropology can help companies be more competitive

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