Learn how to make "hype" powerfully work for you

This was an amazing interview. I met Michael Schein when he interviewed me for an article he was writing for Psychology Today about my podcast, On the Brink with Andi Simon. That’s right, the one you are listening to right now. Our conversation led to today's wonderful opportunity to interview him and share his big ideas about how to embrace “hype” and use it to build success. I know “hype” sounds suspect, but in Michael's case, it involves learning about how people make decisions, and how charismatic leaders capture our attention and cause us to follow them, even when what they are pushing is a hoax or a sham. Here's your chance to learn from an expert how to capitalize on hype, in a good way!

Hear how great execution is most often the key to growth

At times I have the pleasure of meeting interesting people who bring their breadth of experiences to share with our audience. Jim Cornehlsen is just that type of person. We met through a networking group and found our interests so overlapping that we kept our conversations going. What did we talk about? Everything. It was a splendid conversation about how helping others achieve their goals through innovative ideas and expert execution is a life well-lived. Come join in the conversation and share your journey.

Hear how to understand your customers' needs, then fulfill them 

It is always so enlightening to learn from other consultants how they do their jobs and how I could enhance my own consulting practice—as well as help you do the same. I was interviewed by Michael Zipursky on his podcast and thought it important to reciprocate and bring his ideas to you, our listeners. Michael speaks about his own journey, and it is a journey. At times he was in foreign lands and unable to speak the language, but somehow figured out how to break through the communication barriers to engage with others and help them grow their businesses. You will enjoy his personal and his professional stories, as they are closely interwoven. Listen and share!

Hear why brand storytelling is the key to business success

This was a totally fantastic interview with Lisa Staff and Deevo Tindall. I had been on their podcast, Mind, Body, Business, and so enjoyed myself that I wanted to share them with you, our listeners. Lisa and Deevo are two terrific individuals who focus on connecting and collaborating. They also want to help you better deliver your messaging to build your brand with the right mix of imagery and copy. I think they are amazing, and I know you will too.

Learn how to see your way forward to your best future! 

I met Alain Guillot when he interviewed me for his podcast and I was totally intrigued by his story. As an anthropologist who studied immigrants who relocated from Greece to New York, I remain endlessly fascinated by the ability of people to completely change their lives to thrive in a foreign environment. Alain and I spoke at length about what he himself did to thrive, and how he eventually became a full-time blogger and podcaster. But it was never easy or completely evident that his calling was to become a story merchant, as he calls himself. Listen in and be moved!

Need to grow your business, fast? Hear how!

Bruce Eckfeldt roams in the same territories that I do, but his background and experience are rather different. He was an architect until he realized that learning how to be an architect is very different from being one. So he skipped over into business and never looked back. In our conversation today, we dig deep into what he learned as a CEO in an Inc. 500 company, building his own company, and then selling it and pivoting to redesign his career. Now he helps others “soar." Do you have a business you want to grow? Listen in!

 Learn how to find meaning by selling with noble purpose!

March is Women's History Month and to honor and celebrate the incredible things women are doing when they refuse to be held back, I'm re-posting this podcast interview with Lisa McLeod, a thought leader in purpose-based, noble selling and the bestselling author of "Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud." Brave, barrier-busting women like Lisa are the focus of my new book, "Rethink: Smashing the Myths of Women in Business," which tells their stories and which you can buy here.

Hear how you, yes you, can have a wildly successful business!

Tony Guarnaccia and I had a hard time getting together to do a podcast for you. But once we did, we loved our conversation. Tony has an approach to growing businesses which he has developed and honed after years of working with small and large companies, observing how they anticipate what is needed and prepare for uncertainties and change. From his experiences, he developed a process called Democratize Marketing, a way to help business owners create strategies and plans that can help their businesses grow. Do you have a business? Or want one? Listen in!

 Hear how to create and grow your own wealth!

Carl Allen is our guest on our podcast today. He brings to you, our listeners, something quite special. He isn’t just going to tell you about how he has made a fortune. Rather, he takes you through the steps of how you, yes you, can find a way to build wealth, too. Most of us dream about having the means to do what we want — when, where, how and with whom we want — but we don’t have the first clue where to begin. Carl shows us the way!

 Learn how to catapult growth by selling with noble purpose!

Lisa McLeod is a thought leader in the field of purpose-based, noble selling and the bestselling author of "Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud." Lisa believes that sales is a noble profession and loves the opportunity to share her insights on how you, our listeners, can significantly benefit your bottom line by focusing on making a difference in the lives of your clients. Time to sell with noble purpose!

Hear how to realign your organization's culture for amazing growth! 

We were delighted recently to have another great interview about leadership and organizational development, this time with Kim Bohr. She was terrific. An author, excellent keynote speaker, executive advisor and CEO of The Innovare Group, Kim talked with us about how she works with companies and their leaders to assess, align and accelerate their strategic priorities. Notably, she helps them see that each of their decisions has a profound impact on their talent, company culture, and ultimately, their business’s growth. Want to grow? Listen in as Kim teaches us how!

Learn how to build a business and a life!

What, you may ask, is a business sherpa? The answer is Tristan Wright, a Melbourne-based leadership coach and my On The Brink podcast guest this week. During our interview, Tristan talks about how he helps businesses grow, and also how he grew his own business from a start-up in his kitchen, literally, into a global operation. Quite a feat! You'll find that Tristan is very articulate about the challenges all start-ups face and how to stay focused on building from the customer backwards, one step at a time, with the scalability needed to achieve 7-figure results.

Adam Honig talks about empowering salespeople to reach new heights!

If you have a sales team out in the market, as most of us do, are they producing the results you want? How do you feel about your CRM (customer relationship manager) system which you paid $3 million to install but no one is really using? Perhaps your sales team is better than their results but they just need a hand? In today’s podcast, I interview Adam Honig whose company, Spiro, has developed an entirely new way to help people sell. Think of it as your A.I. personal executive assistant that is very responsive to your activities and that reminds you every day what has to be done to better capture the right sales at the right time for the right client. We were very excited to hear about Spiro and learn what it can mean for business. You will be as well.

 Stefan Pryor describes how Rhode Island became a leading state for business!

You may not have noticed but Rhode Island is on a roll. In just three years, America's smallest state has moved up 10 spots in Chief Executive Magazine’s 2018 “Best and Worst States for Business,” the most dramatic climb of any of the 50 states. Why and how is what today's podcast is all about. I have the honor of interviewing Secretary of Commerce for Rhode Island, Stefan Pryor, and our conversation is as relevant for our SAMC higher education clients as it is for businesses that need to reinvigorate their growth in fast-changing times. It's a podcast we hope you share with leaders of other states, counties and municipalities seeking to transform their local economies. And perhaps you will get some great insights for your own business, too.

Listen now to Gil Cargill talk about how to energize your 

salesforce for amazing results!

One of the recurring questions we get from our clients is how to fix an underperforming sales team. No matter what they've tried—carrots and sticks, personal coaching, sales training—nothing has worked. Then along comes Gil Cargill with his novel approach to building sales teams, resulting in exploding sales efforts. In this podcast, Gil's ideas are as relevant to running a productive business as they are to building a great sales experience. 

Listen now to Kelly Roach talk about seeing things with fresh eyes and then making them happen!

As we build our On The Brink podcast to help you grow, we love speakers like Kelly Roach. She wants to help you become “Unstoppable.” And you can. A successful entrepreneur, speaker and author, Kelly shares nine principles that can help you become unlimited in your success, both in business and in your personal life. It's a really great message and I know you'll learn a lot. Enjoy.

 Listen now to my podcast about seeing the opportunities that all around you! 

I get so excited when I get questions from the field from folks who want to know what we do as anthropologists and what is this Blue Ocean Strategy® stuff and how we help companies change, because that's what we do. We're corporate anthropologists and we work with organizations that need or want to change. (And I can tell you, by and large, they don't want to change.) To illustrate, I share three stories of clients of ours who, after one of our change workshops, all had wonderful "a-ha" moments where they were able to see something that was right in front of them and make changes to take their businesses to new heights. Listen in!