I've been interviewed a lot lately! Happily, they've all focused on the topics I love sharing about: my new book, Rethink: Smashing the Myths of Women in Business, the challenges women and minorities face in the workplace, Blue Ocean Strategy, female entrepreneurs, the Simon Initiative, culture change, and of course, anthropology. So is there an underlying theme to these articles, which I share below? Yes. I would have to say that it is time to make change your friend. We've been through a pandemic. Millions have lost their jobs and businesses and are now trying to imagine what's next. Women are fed up with bumping into old myths that tell them what they can and can't do. New markets are being opened up by clever entrepreneurs looking for unmet needs. In short, change is all around us, and it's not slowing down. Time to embrace it, not flee from it!
8 articles about adapting and thriving amidst today's great pace of change
- How Female Entrepreneurs Can Overcome Barriers And Find Success Post-Pandemic (SWAAY) “The optimist in me sees so many opportunities in the world for women entrepreneurs as we emerge from the pandemic. Whatever you do, don’t waste this crisis. This is a crucial opportunity to focus on making change your friend and creating your future today.”
- How This Anthropologist Is Challenging The Way Women Think About Business And Money (Forbes) “It is time for everyone to rethink what women can do and how we should enable them to do it. Our society needs it more than ever as we recover from this pandemic and restore the vitality of our economy and our cultures.”
- From Anthropology PhD to Consulting CEO From Anthropology PhD to Consulting CEO (Consulting Success podcast with Neda Azimi) “I’m a devoted fan of creating markets, not competing in them, which is the essence of Blue Ocean Strategy. I fell in love with the Blue Ocean approach to business growth by discovering untapped markets. I became a practitioner and Renée Mauborgne reviewed my last book.”
- Making Capital Friendly (And Accessible) (Washington University in St. Louis Skandalaris Center for Interdisciplinary Innovation and Entrepreneurship) This Zoom event was open to all but geared toward underrepresented populations seeking capital for their businesses.
How Anthropology Can Drive Insights From Your Customer Data (MarTech) “What is marketing but connection? Anthropology is better at understanding cultural norms and values of the people you are connecting with.”
10 Signs You’re Highly Intelligent, According To Experts (Bustle) “We forget that all of life is a conversation. Intelligent people recognize that others have information and insights that through a shared conversation will help both grow, expand their wisdom and enhance their intellect.”
7 Ways to Create a Really Inclusive Workplace (Loss Prevention Magazine) “When it is time for people to change, they can tell you what has to change, who has to change, and even by when they should change. But as the time arrives, little is changed.”
- Women Face A Myriad Of Injustices; Can A Better World Emerge? (The Laurel Outlook) “What does it say about our culture when moms and their children are facing unbearable pain and trauma during the pandemic? This crisis has simply amplified the way women in the U.S. are undervalued, or not valued at all.”
From Observation to Innovation,
Andi Simon, Ph.D.
Corporate Anthropologist | Author | CEO Simon Associates Management Consultants