<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=179432805882575&amp;ev=PageView&amp;noscript=1">

Business Change Management

Business Change Management

Andrew Simon

Partner in Simon Associates Management Consultants
Find me on:

Recent Posts

Enjoy Retirement By Not Retiring: The Value of a Home-Based Business

On Oct 11, 2017 8:00:00 AM

/ Andrew Simon

 

Did you know that 10,000 Baby Boomers retire every day? That's right. It's estimated that of the 76 million people born between 1946 and 1964, 4 million retire every year, which works out to about 10,000 a day. That's really a stunning figure.

I guess I'm bucking the trend, because although I'm well into my 70s, I have no plans to retire anytime soon. I'm having too much fun! Plus, working stimulates my brain, keeps me strategizing and running the numbers, and requires that I stay current with all the technological changes taking place these days.

Are you like me, still working past retirement age? If so, you might enjoy this podcast interview I recently took part in, co-hosted by Richard Henderson and Sherilyn Colleen for Home Business Magazine. Listen in by clicking on the box below:

Thinking about starting a business? 10 things to consider

Read More → Back to Top

Who Says You Have To Retire? Not Me!

On Aug 19, 2017 10:00:00 AM

/ Andrew Simon

Categories: Entrepreneurs

Retirement...that wonderful state of being that millions of people look forward to and cannot wait to start enjoying. Not me! Although I am well past the age when I could start receiving Social Security checks, I am far from ready to retire. Why? Because life is too exciting to sit around twiddling my thumbs. Besides, I still have a lot of work to do, as I explain in a recent article I wrote for Successful Business News. (Read it here.) Is anyone out there like me?

I still like the challenges of the business world.

Yes, I still get high building revenues and generating profits. And if I can’t do it for myself, I enjoy helping someone else do it.

But if you're considering re-entering the workplace, or like me, are not ready to leave it, hold on. It's not as easy as you might think. So before plunging headlong into a new venture, pause and consider this 7-point check list:

Read More → Back to Top

So, What Are Liberal Arts Colleges Missing?

On May 15, 2017 3:03:39 PM

/ Andrew Simon

Categories: Higher Education

I have written several blogs lately about how students are graduating from colleges and universities with few marketable skills and therefore are largely unprepared to get high-paying jobs in today’s workplace. They can’t service debt, can’t buy cars and certainly can’t afford houses. Not great for our economy!

Although the U.S. educational system has flaws, one state gets it.

In an effort to reverse this trend and make college more affordable and accessible for all, New York’s Governor Andrew Cuomo announced in January that tuition will be free for residents who earn up to a certain income cap to be phased in over the first three years of the program.

Undergraduates attending a State University of New York or City University of New York school will be eligible for the Excelsior Scholarship if their families earn less than $100,000 a year. That will rise to $110,000 in the second year and $125,000 in the third year, 2019. Those who qualify will pay nothing for tuition, which costs $6,470 annually at four-year schools and about $4,350 at community colleges. (They will still be on the hook for room and board fees if they live on campus, which run about $14,000 a year).

What’s great about this plan is that it reduces or even eliminates the debt burden for students (again, a huge drag on our economy). They say a rising tide lifts all boats, which is what I’m hoping Cuomo’s plan does, creating a better path for college graduates to get high-paying jobs. This is what I’d like to focus on here—high-paying jobs—because irrespective of the cost of an education, good high-salary jobs eliminate or reduce all the other problems.

High-paying jobs are out there, so why aren’t they being filled?

Read More → Back to Top

A Powerful Checklist For Entrepreneurial Success

On May 3, 2017 3:04:28 PM

/ Andrew Simon

Categories: Entrepreneurs, business growth strategies, Corporate Culture

I have been both a serial entrepreneur and intrapreneur for most of my life. The difference being that I have set up new businesses both inside and outside of corporations. While there are many similarities, there are also differences—namely, working with and without corporate support. And both have advantages and disadvantages. But for today, I would like to focus on the commonalities.

5 critical issues that strongly affect business success

Read More → Back to Top

How to Solve the Return on Investment (ROI) Problem for College Students

On Mar 6, 2017 9:21:40 PM

/ Andrew Simon

Categories: Higher Education

For the past six months, I have been blogging about some of the problems college students face upon graduation and the underwhelming efforts of colleges and universities to help solve these problems — namely, significant debt as well as a lack of training to compete for careers in our ever-changing economic environment. Along these lines, I came across a NY Times article dated February 18, 2017 entitled: “College Cost Too Much? N.Y.U. Paves Way to Graduate Faster.” The article explains that with the cost of an NYU education running about $66,000 per year (including room, board, tuition and fees), the university faces an “enormous affordability problem” evidenced by complaints from students over the cost of four years of tuition. NYU’s solution? A series of measures to make it easier to graduate in under four years and save money.

The article goes on to say that the governors of Ohio and Wisconsin are also trying to address these issues, but that some experts who study education are questioning this “acceleration effort” because of what students "will miss if they rush through their undergraduate years.” At least the fact that some higher ed institutions are proactively offering ways to reduce more than $60,000 a year in student debt is a good start, and perhaps the trade-off of a shorter college experience for many that must self-finance or borrow is worthwhile.

The future is still in doubt for a lot of today’s graduates

Of course I think that it is great to lower the debt load for these kids, don’t get me wrong…but if colleges don’t give them the skills they’re going to need out in the real world, they often graduate with no hope for a high paying entry level job.

Read More → Back to Top

Top 5 Ways Inbound Marketing Builds Pediatric Online Presence

On Feb 15, 2017 9:00:00 AM

/ Andrew Simon

Categories: Inbound Marketing, Keywords

 

At Simon Associates Marketing Consultants (SAMC), we have been Inbound Marketing/HubSpot partners for three years. What I would like to do in this blog is present a case study to articulate why we believe that Inbound is a very effective vehicle for successfully marketing any organization—in this case, a pediatrics practice. Of particular importance is how to build a brand's online presence.

How to use Inbound Marketing to build brand awareness, attract users and measure progress

SAMC has been deeply embedded in healthcare marketing for several decades, working with a wide array of healthcare clients across the country, including hospital systems, physicians' practices, ACOs and health information management clients.

Three years ago, we were engaged by a multi-specialty practice that wanted to give its pediatricians more visibility and establish a real brand presence in the marketplace for its twelve pediatric offices.

Firmly believing in the power of Inbound Marketing, we began to build a brand identity and consumer awareness of the pediatric practice and its pediatricians, following these 5 specific principles:

Read More → Back to Top

What Colleges’ #1 Priority Should Be But Isn’t: Training Graduates for the Future

On Jan 24, 2017 2:01:13 PM

/ Andrew Simon

Categories: Higher Education

I have been writing blogs about what liberal arts institutions have failed to do in the new 21st century environment. My focus has been trying to find direct links between job placement, earnings and lifetime learning skills. Unfortunately, there aren’t a lot of those!

Should there be? Perhaps…but let’s discuss the indirect links. And if you believe in indirect links, shouldn’t liberal arts institutions be thinking about this linkage themselves, both formally and informally? Let me give you an example. While I am not always a current reader, I came across the August edition of CB Insights and was particularly struck by the article entitled, “The Future of Dining: 99 Startups Reinventing The Restaurant In One Infographic.”

What is interesting about this article is that it is all about the Internet of Things…which is alive and well and growing. For example, in the restaurant business, some restaurants “are nearly fully automated and require minimal, if any, interaction between employees and customers.” So, what has this got to do with colleges? 

Well, if your higher ed institution is not thinking about this, it should be. And if it is thinking about it, it should be doing something because the IofT will be affecting every college and university’s student population shortly.

Read More → Back to Top

How Apprenticeship Programs Boost Graduates AND The Economy

On Dec 14, 2016 9:49:11 PM

/ Andrew Simon

Categories: Higher Education

When you sort through the presidential election campaign rhetoric from this past year, you learn that there are really a number of bad ideas or no ideas. But just as I was thinking about that, I read a December 1, 2016 NY Times article, “What Trump Might Do For Working-Class Families,” which includes a section on “Apprenticeships.” That is what I want to talk about today.

Apprenticeships…an interesting idea and these days, maybe a necessity

Apprenticeships? A captivating idea that I have been advocating as I write my blogs on higher education…what works and what doesn’t. And I think I have been consistent in saying that training young people through apprentice programs, even at the college level, is something that needs to be considered and put into practice much more these days.

You see, good enough today just isn’t good enough! A number of higher education institutions are preparing kids for a world that doesn’t exist anymore. But having said that, I want to be careful not to take anything away from liberal arts. (My degree was in political science but I went on to get an MBA.)

In today’s technically complex world, a lot of students are not prepared for a complicated entry level job. The net effect is that they end up with minimum wages, live at home, have substantial college debt to pay off and can’t afford to marry. Not good for our society and certainly not good for our economy!

Read More → Back to Top

The Star Of This Year’s HubSpot Inbound Marketing Conference? The Consumer.

On Dec 1, 2016 11:16:48 AM

/ Andrew Simon

Categories: Inbound Marketing, HubSpot

Over the past several years, I have blogged about my experiences at the HubSpot Inbound Marketing conference. So, it is time to do so again.

Setting the stage

But wait a minute. Let me set the stage before I talk about Inbound 2016. Simon Associates Management Consultants (SAMC) has built a business around helping organizations change. As corporate anthropologists, a big part of our work is teaching business leaders how to use their own eyes to see, feel and think in different ways about their companies.

Intentionally, our business is eclectic. We have clients in healthcare, higher education and those that are tough to put into a box, such as cement companies, professional organizations and non-profits. Why do all these different companies hire us? Because of our process. As Blue Ocean Strategists®, we help clients forget about the competition and instead, focus on how they can meet their customers’ unfulfilled needs, thus creating new markets.

With that as a backdrop, I’ll now talk a little about the conference, Inbound 2016, within the context of what we do at Simon Associates. It was a well-attended conference (18,000 people) and offered many subject areas across multiple content sessions. But what I would like to focus on here is the keynote speech given by Brian Halligan, HubSpot Co-founder and CEO.

Read More → Back to Top

It’s Time For Colleges To Try Something A Little Different

On Oct 18, 2016 9:00:50 PM

/ Andrew Simon

Categories: Higher Education

For the last several months, I have been blogging about the state of higher education—specifically, the need for and responsibility of colleges to prepare students for good-paying jobs with careers once they graduate. As I have written these blogs, I have gotten angrier and angrier! Because I am convinced more than ever that the majority of colleges disregard this activity as their responsibility. Yes, their institutions (and even perhaps the administrations) pay lip service to what students are going to do next. But functionally preparing their students for that “next” is not part of their agenda.

To further illustrate my point, several weeks ago I was skimming Facebook and came upon an interesting article. It discussed preparing students for technical skills…not a “classical education,” as we used to call it, but a commercial education for non-college bound students. I must admit, it sounded pretty good and harkened back to the days when New York State awarded both college-bound (Regents) and General diplomas.

Read More → Back to Top

Growing your business? Subscribe to our blog for great articles delivered straight to your inbox!

Subscribe to the Blog

Subscribe to our Podcast: