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Business Change Management

Business Change Management

Andrea Simon

Andrea (Andi) Simon, Ph.D., principal and founder of Simon Associates Management Consultants (SAMC), has over 20 years’ experience as a sr. executive in the financial services and healthcare industries. A Blue Ocean Strategy® practitioner and trained in Innovation Games®, Andi brings the unique perspective of anthropology to businesses and organizations that need to “see, feel and think” in new ways.
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Recent Posts

What Time Is It? Time To Change

On Aug 15, 2019 6:00:00 AM

/ Andrea Simon

Categories: Andrea Simon, Culture Change, Managing change, business change management

Maybe it is time to change “Change Management”

In today's highly competitive, technologically disrupted business environment, one thing that’s a constant across all industries is change. It cannot be ignored—it must be embraced. But how? How do you change when our brains hate it? And, while change is all around us, few of us really know how to change, i.e., how to adopt new ways of doing things. We're much more comfortable with the way we've always done things in the past. So why change?

Because we must. The times demand it. Even though change is pain, we really need to learn the methods and strategies for bringing about real, transformative change, and then apply them. And fast.

Is meaningful and lasting change possible?

Yes. But, it takes genuine buy-in from the executive leadership and a strong understanding of the current vs. desired corporate culture. If these fall into place, culture change can indeed not only happen but revolutionize a company.

To understand how you too can do this, read our white paper which contains a step-by-step slide show explaining the necessary steps an organization must take to bring about real change. In this way, you and your business can overcome today's challenges and boldly embrace the future.

To download our white paper, "Everything is Changing but Change Management. Why Is It Not Working?," click below.

Download Change Management White Paper

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Your Data Is Talking To You. Are You Listening?

On Aug 13, 2019 6:00:00 AM

/ Andrea Simon

Categories: Corporate Anthropology, data analysis, healthcare organizations and data, data as storytelling

More importantly, can you understand what it's saying? 

These days, more and more (and more) data keeps coming at us, and if you're like me, you're wondering what to do with all. Can it help you run your business better? Can it reveal important facts about your customers? Can it identify nonusers of your products or services and show you how to convert them into users?

For those in management and strategic planning in healthcare systems, can data help guide CEOs' decisions? Can it help hospitals respond more quickly to market and cultural shifts taking place all around them? These are all important questions.

To have meaning, data has to be visualized

As I write in my recent article in Healthcare Marketing Report, perhaps the true value of data lies not in the data itself but in how people visualize it. The challenge is our own brains, which tend to sort through incoming data and only capture those data points that affirm what we already know or believe to be true. The rest we simply discount or ignore.

I assert that to really understand the meaning of data, we need to take it and turn it into a story that helps people act upon it and share it, thereby influencing and leading others. (You can read my entire HMR article by clicking here.)

How to hear what your data is saying and turn it into the right story

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How's Your Culture? Doing Fine Or In Drastic Need Of An Overhaul?

On Aug 8, 2019 6:00:00 AM

/ Andrea Simon

Categories: business change management, culture, business culture

What is culture anyhow?

In the very simplest definition, culture is the way people think, act and behave. For us to interact with others, we need to share common values, stories, beliefs and ways of doing things. We cannot live without culture. It's the essence of who we are as humans.

Successful firms have intentionally built cultures. If a company is aggressive and competitive, and its employees always want to win, it will build a culture around those values. On the other hand, if a company is entrepreneurial and likes innovation, teamwork and visionary ideas, it will build a culture around those things. 

Culture also creates a collective identity and a commitment to that identity. It becomes a company's brand. And if you have a good strong brand, you want to make sure you're living it, living the culture. 

Wondering what your culture is? Perhaps this presentation can help.

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Triumph Over Your Obstacles And See With A Fresh Lens

On Jun 11, 2019 6:00:00 AM

/ Andrea Simon

Categories: women in business, anthropology, women entrepreneurs

 

I have been researching my next book about successful women entrepreneurs and female business leaders. As I have dug into the lives of these women whom I've interviewed, I've realized that there have been countless women over the years who have pushed the boundaries for the times they were living in and broken through to achieve lasting impact.

Each month, I will share with you some of my “aha” moments when I learn about one of these amazing women. Their stories have led me to acknowledge and be grateful for their remarkable lives. Perhaps we should remember them more often. Celebrate their triumphs. Let them remind us of what we must do to continue opening doors to the future for our daughters and granddaughters, regardless of the hurdles we have to vault or the challenges we must confront—and there are certainly an abundance of those all around us.

For June, I wanted to share Helen Keller’s story with you.

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Is Your Crisis Coming? Anthropology Can Help You Change To Avoid It.

On May 16, 2019 6:00:00 AM

/ Andrea Simon

Categories: Business Anthropology, corporate anthropologist, anthropology


In March of this year, 2019, I made a presentation to the Society for Applied Anthropology entitled "Anthropology Applications for Business." It was a fantastic experience and gave me the opportunity to talk about my two favorite topics—anthropology and business—and share how we at SAMC apply anthropology to our corporate, business, healthcare and non-profit clients. 

I'll summarize the key points here but you can watch and listen to the presentation in its entirety by clicking on the image below.

Change creates pain in the brain

Companies come to us when they are in a crisis or see one coming. In fact, we've built our business around helping stalled organizations change. As we know from the neurosciences, our brains hate change, they fight it. That's why at SAMC, we've developed an anthropological approach which enables us to evaluate how organizations operate today (obstinate brains and all) so we can better help them change for the future. 

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Ready To Seize Opportunities You've Been Missing?

On Apr 9, 2019 6:00:00 AM

/ Andrea Simon

Categories: Business Anthropology, corporate anthropologist, anthropology

As many of you know, two things I love talking about are change and anthropology, so it was great fun to be interviewed by Acquisition International recently because I got to talk about both! (You can read the article here.)

The interview focused on how anthropology, when applied to business, can successfully drive change and spur growth by showing organizations how to "see, feel and think" with fresh eyes. By using the tools and methods of observational anthropology, companies are suddenly able to "see" opportunities they may have missed, the proverbial acres of diamonds that are all around them, waiting to be seized upon.

What about you? Are you missing opportunities right in front of you?

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Pause and Take a Look All Around You. What Might You See?

On Mar 21, 2019 11:39:07 AM

/ Andrea Simon

Categories: social marketing, anthropology

The importance of turning observations into innovations

We just love reading Todd Schnick’s blogs and his podcast is great. As anthropologists, here is a post that we thought was just up our alley—and yours as well. I fly almost every week and actually never had the “a-ha” moment Todd writes about. But how profound an observation he had. And, he turned it into something we all should remember.

As you know, at SAMC that's a major part of our approach and what we work on with clients: turning observations into insights which lead to innovations.

We are sharing a world that is full of personal choices

We protect those choices. But, we cannot live alone, as Todd points out so eloquently. What should we share and what do we go alone? Great questions to ask yourself and to share in your organizations and at home. Here is Todd's essay. Please enjoy.

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A 5 Step Checklist to Help Businesses Facing the "Value-Challenge"

On Feb 13, 2019 6:00:00 AM

/ Andrea Simon

Categories: business strategy, business change, business model innovation

As we work with clients or conduct workshops, we are finding a recurring frustration: CEOs who believe they sell "value" are losing bids over pricing issues. They are realizing that being a "value-add" solutions provider is not as valued as it used to be. And they're having to admit that if they can be easily replaced by another company's solutions at a lower price, what have they actually created? Something ephemeral? Not really of such great "value"? 

What is value anyway? And is your company's value at risk as business changes what it values? 

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Blue Ocean Strategy® Can Create a New and Uncontested Market Space

On Dec 12, 2018 7:57:42 PM

/ Andrea Simon

Are you ready for your Blue Ocean Strategy?

Tired of competing against all those "others" that you have been benchmarking yourself against for years, without much benefit?

Isn't it time you started to "create a new market space" and make the competition irrelevant?

That is what a Blue Ocean Strategy can help you create: a market space where you are the "only" — at least for a little while.

Blue Ocean Strategy was conceived by W. Chan Kim and Renée Mauborgne in 2005 to describe the contrast between opportunity-driven business strategies based on creating new, uncontested market space (blue oceans) and competitor-driven models based on existing wealth and rivalry in the known market (red oceans).

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Hate Change? Anthropology Can Make You and Your People Love It!

On Nov 23, 2018 6:00:00 AM

/ Andrea Simon

Categories: Culture Change, corporate anthropologist, business change

I often get calls from HR directors who say, "Help! I have a new CEO and he wants me to change the culture." And so I ask, "What's the problem?" And the HR person will say, "I don't really know what our culture is." And my answer to that is, "Well, what would the new CEO like it to become?" And they’ll say, "I'm not sure, but it isn't working so a new culture is what we need." Typically, they just want something different but they don't really know where they're going or how to get there. And they're not alone.

Many clients come to us because the times are changing and they know they have to adapt but they don't know how.

Change is something people hate. The brain hates it. The culture hates it. Organizations hate it. But as corporate anthropologists, we are convinced that what works—yes, really works—to successfully change an organization are the methods, tools and techniques of anthropology

Over and over again, we find that high-performing organizations thrive when they unleash the talent, passion and potential of their people. That has everything to do with building a better culture, and changing a culture for the better is what corporate anthropology is all about. 

To explain the kind of work we do at SAMC to help organizations change, I recently produced this webinar. It will help you understand the pain and challenges of change and why we just hate to do it. Then it will take you through the building blocks needed to change people. I'll touch on a few key concepts here in this blog but to get the full story, you really need to watch the webinar. Just click on the graphic below.
To read the full transcript of the webinar, click here.

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