Categories: Healthcare, Andrea Simon, Branding and Rebranding
Featured in today’s issue of FierceHealthcare is Dr. Andrea Simon’s latest article examining the importance of branding and re-branding in the healthcare industry, “3 Steps To Make A Hospital Name Change Stick,” a follow-up to her previous article, “Don’t Lose Your Hospital Brand When Changing Names.”
Categories: Innovation Games, Andrea Simon, Emerging Trends, Change Management, Financial Services
If younger Gen X and Gen Y consumers could create their own “bank of the future” time machine to help guide them through their increasingly complex financial decisions, what would they create? How would that differ from bankers’ ideas? More technology? More mobile apps? More integrated asset management?
Categories: Healthcare, Andrea Simon, Trends From The Trenches, Press Releases
Healthcare Industry Experts Andrea Simon and Linda MacCracken To Co-Host Webinar on January 17th
Categories: Healthcare, Andrea Simon
Healthcare Industry Experts Andrea Simon and Linda MacCracken To Co-Host Webinar on January 17th
