Business Change Management

When we think about today's most celebrated business leaders, usually Steve Jobs, Jeff Bezos or Elon Musk come to mind. They are often portrayed as prophets, and with good reason. Once asked about his strategy, Steve Jobs said it was first to change his company, then to change the industry, and finally, to change the world. These highly accomplished visionaries are not only able to “see” the future but also create it.   

Possessing highly speculative mindsets, futurists like these chart their companies' strategies over the long term, with foresight that spans decades, not years. This type of outlook allows them to create products and services that fit into their long-term vision, kickstarting a self-fulfilling prophecy of sorts. As they repeatedly tell the story of this vision, their customers' brains get accustomed to the leaders' futuristic ideas, further accelerating and ensuring their vision's success.

Every last one of us makes mistakes — that's a given. If you aren't making any mistakes, chances are you're not trying anything new, which is a mistake in itself. The famed UCLA basketball coach John "the Wizard of Westwood" Wooden said, "If you're not making mistakes, then you're not doing anything. I'm positive that a doer makes mistakes.”

Although they often feel like huge gaffes or missteps (especially when it’s you who’s made them), mistakes can lead to great ideas and innovation. But in reality, they are the stepping stones that propel us out of our comfort zone into the growing zone, where great lessons can be learned. After all, how can you tell if something works if you don't try it?

Contrary To Popular Belief, Mistakes Are Not Failures

At SAMC, we are rather passionate about the power of Blue Ocean Strategic thinking. In fact, I recently spoke to the Pennsylvania Petroleum Association on Blue Ocean Strategy, and I was reminded how the theory, methods and tools of this unique business growth approach are so timely for an industry like this. On the one hand, consumers expect vendors to provide them with the services they need when they need them, not when vendors can deliver their home fuel or when fuel trucks can re-fill gas station tanks. On the other hand, the petroleum industry has collapsed over the past decade, shrinking from 12,000 distributors to less than 4,000. Clearly, this consolidation reflects the changing nature of the fuel delivery industry.

But it also reflects the trends that are coming next. WaWa is a perfect example: a gas station with high quality food that also sells gasoline. This dual-service model has enabled WaWa to outsell 7-Eleven stores and even McDonald's. Its secret? WaWa realized that people want quality food fast, but don't necessarily need a drive-up or a place to sit down to eat. By redesigning their operations, WaWa's leadership found their Blue Ocean Strategy and out-performed the rest of the pack, which were still competing over having the best gas prices in the right locations.

What the oil and gas industry is discovering: cars are going to be electric or hybrids, now or soon

Our weekly podcast, On The Brink, was recently ranked among the top 10 futurist podcasts by TAFFD, an organization focused on "providing a transdisciplinary awareness about the future." This made us wonder, what is futurism? What are we doing at SAMC to share with others what’s coming next? And, how do people actually understand the future?

Deciding to delve into this topic further, like many of you we Googled "What is a futurist?" Here's what we found, from futurist.com: "A futurist is someone who studies and researches probabilities for the future empirically or scientifically."

A futurist is also defined as someone who:

1. Forecasts the future, using quantitative and qualitative means
2. Imagines the future, using primarily intuition and writing skills
3. Creates the future, using techniques of planning and consulting

Wow! That's exactly what we do at Simon Associates for our clients: help them accept, prepare for and adapt to change. In other words, see what's coming and get ready for it now, rather than wait for a crisis to hit and be left scrambling. Who knew we were futurists!

We'd like the share the stories of 3 others we've interviewed who are obsessed with the future, see it coming and are excited about what’s next

At Simon Associates Management Consultants (SAMC), we were interested to learn that worldwide Google searches for culture change experts were up 178% in the past week (Sept. 26-Oct. 2, 2019).

We were interested, but not surprised. These days, just about every company wants to “change their culture.” We know this because we get calls from frantic HR directors about it almost every day. The problem is, they aren’t really sure what their corporate culture is today, much less what they would like it to become in the future. Nor do they know how to get it there.

That's where we come in.

Ready to change your culture? We can get you there.

Starting a company: how do you do it?

Often I get asked, what is it like to start a company? Or, what do you have to do to become an entrepreneur? Or maybe, lessons learned for developing a company? Or something else about being a business builder. 

Thinking back, I can’t tell you how many startups I have tried that haven’t worked, or how many times I have been “On the Brink.” It is often easier to talk about your successes, not your failures. But I do have some tangible learning experiences from both successes and failures, and I think it is appropriate to provide you with a list of those so that hopefully, you don’t have to experience the same pain that I went through. Remember, it is a lot easier looking through that rearview mirror rather than facing the barriers in front of you.

A little background

I recently had the very great pleasure to be interviewed by Shannon LaNier on the Morning Dose for CW39 Houston. He wanted to know all about my book, "On the Brink: A Fresh Lens to Take Your Business to New Heights," what an anthropologist does, how Simon Associates Management Consultants helps companies off the brink so they can soar, how to help an individual or an entire company change...all the things I love talking about. Truly delightful.

Here's a quick synopsis of what we discussed:

On September 12, 2019, The New York Times published a special section on “Retirement.” One article that really reverberated for me was titled: “My Work Life Is Over. What’s Next?” The author states, “Many retirees do not have a plan” for after retirement. For some with health issues, retirement is necessary, but what about those who are healthy? Are they worn out after doing the same thing year after year and are glad to stop, or does their retirement date just appear on their calendar? 

Change is all around us but few of us really know how to change

...especially when it means adopting new ways of doing things. Our brains hate change. It's literally pain! So why do it? Because we must. The times demand it.

Even though change can be painful, we really need to learn how to adapt our growth strategies, our processes, our employee engagement...even ourselves. We can't put it off. In today's highly competitive, continually disrupted business environment, that's the only way companies are going to survive.   

Is meaningful and lasting change possible? Yes.

Maybe it is time to change “Change Management”

In today's highly competitive, technologically disrupted business environment, one thing that’s a constant across all industries is change. It cannot be ignored—it must be embraced. But how? How do you change when our brains hate it? And, while change is all around us, few of us really know how to change, i.e., how to adopt new ways of doing things. We're much more comfortable with the way we've always done things in the past. So why change?

Because we must. The times demand it. Even though change is pain, we really need to learn the methods and strategies for bringing about real, transformative change, and then apply them. And fast.

Is meaningful and lasting change possible?

Yes. But, it takes genuine buy-in from the executive leadership and a strong understanding of the current vs. desired corporate culture. If these fall into place, culture change can indeed not only happen but revolutionize a company.

To understand how you too can do this, read our white paper which contains a step-by-step slide show explaining the necessary steps an organization must take to bring about real change. In this way, you and your business can overcome today's challenges and boldly embrace the future.

To download our white paper, "Everything is Changing but Change Management. Why Is It Not Working?," click below.