Podcast Blog

Learn how to amp up your sales process for amazing success! 

In our podcast today, Doug Brown and I are going to help you sell better. As CEO of Business Success Factors, Doug has amazing ideas about how the sales process really works, and how to help you make yours deliver the results you have always wanted it to. We will also dig into the emotional blocks that hold people back from becoming the sales success they are meant to be. As you know, I am always looking for people to help you see, feel and think in new ways. Doug is just the guy for us today. In this current business environment, I really urge you to take a listen.

Learn how to make "hype" powerfully work for you

This was an amazing interview. I met Michael Schein when he interviewed me for an article he was writing for Psychology Today about my podcast, On the Brink with Andi Simon. That’s right, the one you are listening to right now. Our conversation led to today's wonderful opportunity to interview him and share his big ideas about how to embrace “hype” and use it to build success. I know “hype” sounds suspect, but in Michael's case, it involves learning about how people make decisions, and how charismatic leaders capture our attention and cause us to follow them, even when what they are pushing is a hoax or a sham. Here's your chance to learn from an expert how to capitalize on hype, in a good way!

Hear how happy employees can drive your bottom line 

Todd Wheeler heard me speak at a Vistage International talk I was giving on Blue Ocean Strategy®. While it was remote (I was in New York and he in Colorado), we hit it off. What we talk about today is his fresh approach to helping people see things that are all around them. We shared so many of the same ideas about what holds people back, their resistance to the unfamiliar and the new, and their attachment to things that no longer have much value. Todd thinks of himself as “The Architect.” I see him as both the architect and the builder, and when you listen in on our conversation, I bet you'll agree. Enjoy.

Hear how great execution is most often the key to growth

At times I have the pleasure of meeting interesting people who bring their breadth of experiences to share with our audience. Jim Cornehlsen is just that type of person. We met through a networking group and found our interests so overlapping that we kept our conversations going. What did we talk about? Everything. It was a splendid conversation about how helping others achieve their goals through innovative ideas and expert execution is a life well-lived. Come join in the conversation and share your journey.

Hear how the future is coming at us, fast

Sometimes you meet someone whose smarts, business sense and just plain moxie blows you away. For me that would be Samantha Radocchia (Sam Rad) whose story I proudly share in my new book, "Rethink: Smashing the Myths of Women in Business," which you can buy here and whose podcast I am reposting here as part of my month-long celebration of Women's History Month. Women are not encouraged to enter STEM, but not only did Sam not listen to that myth, she smashed it. Defying any one definition, she is an entrepreneur, a business owner, a speaker, an author, a futurist, a technologist and (like me) an anthropologist. Her story will inspire you.

Hear how to transform yourself, your work, and our global challenges.

In this podcast, Graham Boyd and I talk about his passion for helping people see things in new ways. He asks big questions, like, Why is climate change not changing us and why aren’t we addressing it? Why has the coronavirus immobilized some countries and their leadership, particularly the U.S., when China knew what to do from its earlier experience with SARS1 and could have shown others how to respond quickly and effectively? What is it about us humans that keeps us from seeing ourselves in healthy ways so we can help each other thrive? Listen in!

Learn how to market and grow your own online course!

I had the pleasure recently of interviewing Billy Bross, a business coach and consultant who specializes in marketing online courses. Billy helps people create and market online courses so they can share their great ideas with others — and earn a living doing it. A true entrepreneur, he left a promising career in the renewable energy industry to grow an online academy for home beer brewers. Other course creators started asking Billy for help, and he has now sold online courses in over 50 different niches, generating millions of dollars in revenue for his clients. During our podcast you will learn how he did it and how you might be able to as well. Enjoy.

Hear how to adapt to today's massively disruptive changes

Whether you're ready for it or not, the epic disruption to the global economy is going to change everything you once thought was “the way we do things.” Now you are facing a totally new, uncertain future. What to do? Listen in to my conversation with David Avrin. David is an expert on the customer experience, and he and I will be talking about how that entire experience is undergoing a dramatic change. Who will be your customer tomorrow?, as I often ask at the beginning of my workshops. Now you will be asking the same question yourself. Listen and learn.

Learn how to create positive messaging about your company!

In today’s podcast, I speak with attorney and PR expert Gina Rubel about how she successfully bridges these two arenas, law and public relations, and helps her clients do so as well. As the founder and CEO of Furia Rubel Communications, she helps lawyers craft better professional images and manage them effectively. As her website explains, "Gina didn’t discover legal communications and marketing — she just repositioned it for a new century." I urge to listen carefully to our conversation because this is relevant to you, regardless of your profession. Enjoy.

Hear how women-owned businesses are kicking it!

Today’s podcast is all about a topic that we here at SAMC are working on ourselves: how to help women create and grow their businesses. My conversation with Alicia Robb was wonderful. Alicia spent 12 years as a senior fellow (remotely) at the Kauffman Foundation in Kansas City studying entrepreneurship and women entrepreneurs. You can read some of her Google Scholars articles here. Of particular interest to me, and perhaps to you as well, is her work on minority-owned business performance and the impact of gender differences on business results. So can women start and run hugely successful businesses? You bet. Listen in, learn and pass it on.

Hear how great things happen when you're willing to change!

Jake Manthei and his company, Aster Brands, was a client of ours when I led a Blue Ocean Strategy workshop for their manufacturers last year. These were very smart individuals who each knew it was time to find their Blue Ocean. They also knew they have to continue to innovate, find new ways to solve problems, and at times, pause and re-think “the way we do things.” We had a great time, and I learned a lot about how companies can listen to client needs, see unmet ones, and turn those ideas into real business opportunities, even without following a Blue Ocean Strategy process. It's all about learning how to listen differently. Now it's your turn...listen in!

Learn about the emerging technologies that are coming at us, fast!

Samantha Radocchia, or "Sam Rad" for short, is an entrepreneur, speaker, author, futurist and emerging tech advocate who combines the mindsets of an anthropologist and a technologist—which is why I was so excited to have her join me on our podcast. Did you know that On The Brink With Andi Simon is ranked in the top 9 futurist podcasts for 2019? (You can read about it on LinkedIn.) This led us to ask, What is a futurist?, which led us to Sam Rad, a perfect guest for our program. Sam did a podcast with me back in 2018 on blockchain which was shared widely. In this podcast, we focus on her new book, "Bitcoin Pizza: A No-Bullshit Guide to Blockchain,"  as well as what has been happening with blockchain in the year since we last spoke. Don't miss it!

Now that you know the basics, it's time to go visually exploring!

Last week, I shared with you my Ask Andi session, "How To Find Your Blue Ocean Strategy® Step 1," in which I explained how Blue Ocean Strategy shows you how to go after nonusers, carve out a new, unoccupied market space and make the competition irrelevant. "OK," you may be saying, "what do I do next? I've done my strategic canvas but where do I go from there?" Now that you've started to see, feel and think in new ways about your business (visual awakening), you're ready to go visually exploring, which is a very exciting part of the Blue Ocean methodology. Here we go!

Ready to find your Blue Ocean Strategy and soar? Listen in! 

Tired of competing against all those "others" that you've been benchmarking yourself against for years, without much benefit? Are you ready to carve out a new market space and make the competition irrelevant? It might be time for you to find your Blue Ocean Strategy, the amazingly successful methodology that helps you see, feel and think in new ways about your business in these rapidly-changing times. In this "Ask Andi" podcast, I'll take you through the initial steps of a Blue Ocean Strategy so you can learn how to apply it to your own business. Listen in and learn!

Michael Davis explains why cybersecurity is more urgent than ever!

Are you a small business and think cybersecurity is really not a concern for you? The hackers are going to go after the big guys: banks, insurance companies, large retailers, not you. Right? Wrong. Listen in as Michael Davis takes us through the swift evolution of cybercrime and the urgent need for all businesses to stop the attackers before they attack you. You literally can't afford to miss this podcast, it's that important. Listen, learn and share. And be careful out there.

Jared Tate shares how he is powerfully disrupting currency with blockchain!

You might just be a real fan of Jared Tate. So many in the DigiByte (DGB) world are. Jared founded DigiBYte in 2013, then the next year, launched DGB's genesis block to create a better cryptocurrency. Recognizing that blockchain is the wave of the future (or more accurately, the tsunami), disrupting all kinds of markets and creating new ones, we did a podcast with Jared in June 2018. So much has happened since then that we did another one just now, and Jared was terrific, again. Clearly, blockchain and cryptocurrency are two phenomena you should be watching carefully, and listening to our podcast with Jared is an important step in that direction.

    Listen now as Ram Iyer explains how business success requires “business thinking”!  

Ram Iyer is the Founder and CEO of the Business Thinking Institute which focuses on helping people of all stripes become more successful in business: owners, entrepreneurs, executives, freelancers, employees and techies like himself. In this podcast, we dig into how people see what they want to see and not what is really happening all around them. Ram's main message is that what matters is how people develop “business thinking.” Want to succeed? Take a listen!

  Listen now as Andy Gole explains how to give your sales team a winning competitive edge!  

Are your salespeople seeing the results you are expecting from them? Did you provide excellent training, but no results? Are they having intelligent conversations with their clients or potential clients...or not? Perhaps they need a dose of Andy Gole and his Urgency Based Selling® (UBS). That’s what Andy and I are talking about in our podcast today. Listen in and see your sales soar!

 Listen now as Christophe Morin explains how to target the decision-making part of your customer’s brain!  

I am reading Christophe Morin’s new book, "The Persuasion Code," and you should as well. In it, Christophe and his partner, Patrick Renvoisé, share their research on why we buy and how you can influence others to do the same. Their company, SalesBrain, is the first neuromarketing agency with a scientific persuasion model, grounded in research from the neurosciences about how the brain works. This model helps you capture, convince and close more sales by targeting the decision-making part of your customer’s brain. Fascinating stuff—don't miss this podcast!

Listen now as Sam Radocchia talks about the great things blockchain is capable of! 

Sam (Samantha) Radocchia and I are both big fans of the new technologies that are emerging, particularly blockchain, the Internet of Things and Artificial Intelligence. In our podcast, we dig deeply into how these influential innovations are taking hold far more quickly than observers had anticipated. Why? Because individually and combined, they are major transformations of how we do things today. Feeling left behind? No need! Listen in and you'll quickly be in the loop.