Fourth episode of Ask Andi
Here is the 4th episode of my Ask Andi series—short 15 minute podcasts every Friday where I take a question and then offer tools, tips and strategies to help you re-think an issue and tackle it in new ways. In today's episode, I talk about Blue Ocean Strategy and the 5 best tools you can use to find your Blue Ocean (uncontested market space) in a field filled with lots of bloody competition.
In this episode, I discuss:
- Breaking down Blue Ocean Strategy®
- How to out-compete your competition
- Do you have a business strategy in place for the future?
- Get insights about your market - who they are and how you can serve them better
- Solving problems the smart way
- Four Action Framework
- Parting piece of advice
Resources mentioned in this episode:
- Learn more about Blue Ocean Strategy and how we do it.
- My book: "On the Brink: A Fresh Lens to Take Your Business to New Heights"
- Simon Associates Management Consultants website